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Sports Tech

The Picks & Shovels: A Big Opportunity in Sports
A smart way to think about the rise of emerging sports + diversification strategy.
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Andrew Petcash
AI Will Disrupt Everything—Except Sports (and why it's resistant)
Market map + what you need to know about staying AI-resistant within sports.
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Andrew Petcash
Evolution of Sports Marketplaces (And Why They Often Become Agencies)
A recurring theme in sports business…that is definitely worth paying attention to.
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Andrew Petcash
Sports, Gen Z, and AI: The Perfect Storm for Innovation
How Technology and Behavior Are Reshaping the Future of Sports
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Andrew Petcash
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How Sports + Tech Are Transforming Talent Discovery (and at a rapid pace)
From courts and fields to the military and fortune 500 companies - the recruiting space is being reimagined (starting with athletics).
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Andrew Petcash
Sports Startups 101: Becoming a Billion-Dollar Company
Examining successful sports companies, the best strategies, and some cool stats/stories to support them.
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Andrew Petcash
Sports As a Wedge: The Key to Unlocking Larger Market Sizes
Gatorade, Hyperice, & Whoop.
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Andrew Petcash
Simulators Are Redefining Sports (Here's How + Their Evolution)
The sports simulator market is vastly overlooked…
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Andrew Petcash
Hidden Gems: Niche Verticals Within Sports (Are Big Opportunities)
Just like restaurant software can be rolled up…so can sports software.
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Andrew Petcash
Sports IP is Changing: The Rise of Phygital Products
Four years ago, sports properties were trying to figure out barcodes. Three years ago, sports properties were trying to figure out blockchain. Two years…
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Andrew Petcash
Israel: And Why It's a Sports Tech Hub
How Israel became a leader in sports tech innovation and why that will continue + podcast with a top Israeli sports company.
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Andrew Petcash
New Sports Tech Reports Released: Here's What You Need to Know
Record deals in the space blow away previous year and unlock an array of never seen before stats.
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Andrew Petcash
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