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Leagues, Media, & IP

The Problems (and Solutions) of Emerging Sports Leagues
Why the next decade of sports won’t be defined by what’s played, but by how it’s experienced.
 • Andrew Petcash
Institutions are Transforming: And Sports Will Feel Its Impact
The great sports exit: leaving the old system behind and creating something new.
 • Andrew Petcash
How China is Gaining Sports Marketshare: The Rise of Anta
While Saudi Arabia is deploying into sports IP, China is quietly taking over one of the most important segments of the industry.
 • Andrew Petcash
The Fast Follower Strategy (And It's Entrance into Sports)
A look at the changing game of "distribution" that founders are utilizing across sports and consumer categories led by influencers.
 • Andrew Petcash
The New Country Club: Fitness as the Ultimate Social Status
We are in the early innings of a major transformation set to redefine not only fitness, but social status and everyday lifestyles.
 • Andrew Petcash
The Great Experientializing: Sports Are About to Get a Whole Lot Weirder
The future of sports are is going to be weirder, wilder, and WAY MORE experiential. Let's break down where it's going next.
 • Andrew Petcash
Sports Is Having Its “Religion Moment”
The same forces that built sports empires are now breaking them apart. Massive changes are on the horizon.
 • Andrew Petcash
The Beginning of Creator-Led Sports Media
1st sports league Investment into creator media company via MLB and Jomboy is about to set a freight train in motion.
 • Andrew Petcash
The Volleyball War: Battle of 4 Pro Leagues (for market domination)
Four leagues having raised hundreds of millions are set for an epic battle to take hold of the emerging volleyball market.
 • Andrew Petcash
Business Breakdown of Sports Leagues in The U.S. (With a Market Map)
Market map with all 160+ Leagues + an overview on the business of sports leagues and how they're evolving.
 • Andrew Petcash
The WWE-ification of the World
Everything is Becoming "Scripted Entertainment" (including all other sports) + a quick history of the $5B WWE
 • Andrew Petcash
The Economics of Sports Events: A $958B Industry Breakdown
What’s driving growth across global events, tourism, youth sports, and a fascinating company at its intersection.
 • Andrew Petcash
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