Volume Three: Rights Holders in Youth Sports (and comparing to Pro)

Market maps, graphics, key stakeholder quotes, and more as we look at pro vs college vs youth and the different rights holder models.

Feb 19 • Andrew Petcash

13

Breaking Down the Winter Olympics Ecosystem (and where opportunities lie)

A deep exploration of the tech, data, and how to sell to NGBs, IOC, and the platformization of sports.

Feb 12 • Andrew Petcash

14

The Biggest Lie in SportsTech (And How Teamworks Proved It Wrong)

The playbook behind one of sports tech’s most misunderstood success stories.

Feb 5 • Andrew Petcash

18

January 2026

The Platformization of Recreational Sports (and what this means)

Evaluating the digitization of competition in sports (and how technology is transforming the experience).

Jan 29 • Andrew Petcash

18

1

The Problems (and Solutions) of Emerging Sports Leagues

Why the next decade of sports won’t be defined by what’s played, but by how it’s experienced.

Jan 22 • Andrew Petcash

11

How To Quietly Take Over Sports

How Josh Harris is methodically building influence across the entire sports ecosystem.

Jan 15 • Andrew Petcash

12

2026: Look Ahead in Sports (Everything You Need to Know)

Breaking down the core themes with our insights

Jan 8 • Andrew Petcash

16

1

December 2025

Volume Two: Inside the Media & Data Infrastructure of Youth Sports

Market maps, key stakeholder quotes, & more as we dive deep into the media control platforms shaping youth sports.

Dec 17, 2025 • Andrew Petcash

17

1

The Rise of Smart Courts: And How They Will Redefine Sports

The court is now the computer...a deep dive into the infrastructure shift happening across global sports.

Dec 11, 2025 • Andrew Petcash

20

Institutions are Transforming: And Sports Will Feel Its Impact

The great sports exit: leaving the old system behind and creating something new.

Dec 4, 2025 • Andrew Petcash

15

November 2025

Profluence/PEAK Startup Competition ($10k Cash Prize)

Impactful (but condensed) Newsletter today with Thanksgiving including a Profluence Black Friday Deal and updates.

Nov 26, 2025 • Andrew Petcash

11

The 2002 Report That Predicted The Future Of Sports

If you want to understand where sports are going, it helps to look back + some predictions for the next decade.

Nov 20, 2025 • Andrew Petcash

16