Profluence Sports by Andrew Petcash
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Weekly Roundup: Business of Athletes, Sports, & NIL (Jan 23-29)
Listen now (9 min) | NFL linebacker turned author, Australian Open Payouts, $181M Sports VC fund, and much more.
Andrew Petcash
Jan 29
38
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Weekly Roundup: Business of Athletes, Sports, & NIL (Jan 23-29)
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Lebron James: 4 Billion Eyeballs Shows The Power of Athlete Investors
Athletes have helped push sports to extreme heights. Here's some outstanding numbers and the value of eyeballs.
Andrew Petcash
Jan 27
36
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Lebron James: 4 Billion Eyeballs Shows The Power of Athlete Investors
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Eyeballs + Ads = Sports (But Brands Could Be Even Smarter)
And a bonus section on how Netflix’s hit show “Last Chance U” plays into this.
Andrew Petcash
Jan 25
28
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Eyeballs + Ads = Sports (But Brands Could Be Even Smarter)
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Weekly Roundup: Business of Athletes, Sports, & NIL (Jan 16-22)
Listen now (11 min) | $225M in new sports funds, Penn State NIL deal for every college athlete, and a wild stat that will impact the NFL.
Andrew Petcash
Jan 22
35
3
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Weekly Roundup: Business of Athletes, Sports, & NIL (Jan 16-22)
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The Future of Sports Lies In The Hands of Athlete Investors (for better or worse)
It feels funny to say this but… The future of alternative sports, and even women’s sports, lies in the hands of athlete investors. They also happen to…
Andrew Petcash
Jan 20
37
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The Future of Sports Lies In The Hands of Athlete Investors (for better or worse)
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Rise of Sports Venture Arms (NFL's 32 Equity Making Big Moves)
What it means for companies, athletes, and even the college landscape.
Andrew Petcash
Jan 18
36
3
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Rise of Sports Venture Arms (NFL's 32 Equity Making Big Moves)
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Weekly Roundup: Business of Athletes, Sports, & NIL (January 1-15th)
Dropping sports participation rates = rising obesity, Joe Burrow buys farm land, and some major sports tech acquisitions.
Andrew Petcash
Jan 15
38
1
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Weekly Roundup: Business of Athletes, Sports, & NIL (January 1-15th)
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6 Year Old Signs NIL Deal (and the Rise of Athlete "Media" Plays)
Rise of long term partnerships and strategic relationships within the "amateur sports" ecosystem.
Andrew Petcash
Jan 13
42
2
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6 Year Old Signs NIL Deal (and the Rise of Athlete "Media" Plays)
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Canada: Their Sharp Rise Across Sports (And What's Propelling It Forward)
The Great White North is *quickly* becoming much more than just a hockey country.
Andrew Petcash
Jan 11
27
1
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Canada: Their Sharp Rise Across Sports (And What's Propelling It Forward)
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Top Sports Trends Heading Into 2023
Written by the readers themselves (and their subject of expertise).
Andrew Petcash
Jan 6
25
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Top Sports Trends Heading Into 2023
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Damar Hamlin: The Person (And Athlete) You Should Have Known A Long Time Ago
Tragedy sells, good news will one day. Exploring humanity's strange dynamics with sports, the fragility of athletics, and the future we should strive…
Andrew Petcash
Jan 4
33
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Damar Hamlin: The Person (And Athlete) You Should Have Known A Long Time Ago
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December 2022
D2C in Sports (It Will Impact Everything)
2022 was the year of marketplaces — where platforms connect the main players in sports together. In 2023, we’ll see more of an emphasis on D2C. What’s…
Andrew Petcash
Dec 21, 2022
30
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D2C in Sports (It Will Impact Everything)
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