World Cup: The Business and Money Behind It

The MOST expensive FIFA World Cup in history is kicking off this weekend. An eye-opening breakdown.

Every four years, 32 countries compete in the planet’s biggest sporting event.

It has stopped wars, created national holidays, and built sports icons.

The World Cup attracts millions of live fans and a worldwide television audience in the billions.

Its 22nd edition kicks off on Sunday (and there is no shortage of storylines heading into the colossal tou…