The Race is On To Create Sports Production Studios

Netflix, ESPN, and tech giants have opened the floodgates (and athletes want in on it themselves).

Sports are about storytelling…

And over the years, many athletes have been upset about how their story is told.

Social media, docuseries, and the rise of athlete empowerment are helping to transform this right before our eyes.

In just the last week:

• Serena Williams announced the launch of 926 Productions and secured a first-look deal with Amazon Studios.

• …