The Business of March Madness (And How NIL Will Revolutionize It Forever)

The NCAA became one of the most profitable nonprofits of all-time, while paying their most important employees $0.

I hope you’re as pumped for March Madness as me!

Let’s dive in to it 👇

This Is March

The NCAA is a fascinating organization. While it is technically a nonprofit, the country’s largest college sports association generates more than $1B in revenue each year.

However, that revenue is heavily concentrated in one event:

March Madness.

March Madness, the NCAA Div…