The Billion Dollar Businesses of African Sports

Billions are being poured into professional sports leagues in Africa. Here's what it means and why it matters:

Team sports are continent-based, while individual sports are worldwide.

Here’s what I mean…

Individual sports like tennis and golf can operate on a global scale with 1-2 governing bodies — think PGA Tour/LIV in golf and ATP/WTA in tennis.

Team sports like basketball and soccer are best served with continental leagues — think NBA & MLS in North America an…