Profluence Sports

Profluence Sports

The "Basketball-ization" Of Other Sports

Deep culture stemming from basketball and how other sports are trying to replicate it.

Andrew Petcash's avatar
Andrew Petcash
Mar 21, 2024
∙ Paid

It’s impossible to talk about basketball without landing on its phenomenon beyond the court. 

The sport is embedded in culture:

  • Wearing Jordan’s as dress shoes

  • Entire social media accounts dedicated to hoop fashion

  • College students rocking mesh basketball jerseys at parties

  • Football teams having Jordan (a basketball player) as their sponsor.

Michigan Adds Four Commitments, Led By 4-star Safety Jordan, 51% OFF

Basketball pr…

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