Profluence Sports

Profluence Sports

Rise of Multi-Club Ownership (And It's Impact on Sports)

187% increase in soccer, 3400% in baseball...a deep dive into the multi-club ownership model across sports.

Andrew Petcash's avatar
Andrew Petcash
Jul 18, 2024
∙ Paid

Once a rarity…

Multi-Club Ownership (MCO) has gained significant traction in recent years, altering the landscape of professional sports.

There are many forms of multi-club ownership, but it typically refers to investors buying stakes in two or more teams simultaneously.

The goal? To maximize performance and profitability, leverage synergies, share reso…

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