Q2: Sports Business Observations

The biggest trends, ideas, and predictions I'm thinking about halfway through 2026.

Sports are changing faster than at any point in history.

• Private equity is pouring in.

• Media continues to fragment.

• AI is rewriting entire business models.

• New leagues are launching every month.

• Youth sports is becoming increasingly expensive.

We’re only halfway through the year, but I wanted to step back from the headlines and share a few observations on wh…