Lebron James: 4 Billion Eyeballs Shows The Power of Athlete Investors

Athletes have helped push sports to extreme heights. Here's some outstanding numbers and the value of eyeballs.

I finally found a stat that proves a lot of what I talk about…

LeBron James' investment in Major League Pickleball drew over 4 billion eyeballs to the league - according to MLP founder, Steve Kuhn.

I …