How To Quietly Take Over Sports
How Josh Harris is methodically building influence across the entire sports ecosystem.
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How To Quietly Take Over Sports
You don’t hear Josh Harris talk much.
No viral interviews.
No loud predictions.
No chest-thumping about “the future of sports.”
And yet, if you map where real power is accumulating in sports, his fingerprints are everywhere.
Let’s break it down 👇
Who is Josh Harris?
Josh Harris is a financial engineer by training:
Co-founded Apollo Global Management in 1990
Helped build it into a ~$600B AUM alternative-asset behemoth
Became a billionaire by buying boring, complex, cash-flowing assets and scaling them with leverage and structure
This matters because sports is no longer a passion asset.
It’s becoming a wedge across many different industries:
Data
Media
Real estate
Infrastructure
Long-duration cash flow
Josh Harris saw that shift early (at least his moves signal that he did).
Team Ownership
Most people know Josh Harris through headline deals.
Philadelphia 76ers (acquired in 2011 for ~$280M, now valued ~$4.5B+)
New Jersey Devils (acquired in 2013 for ~$320M)
Washington Commanders (led 2023 acquisition at ~$6.05B, largest sports sale ever at the time)
Most billionaires are doing what I like to call “team collecting.”
But it looks like Josh Harris…






