D2C in Sports (It Will Impact Everything)
2022 was the year of marketplaces — where platforms connect the main players in sports together.
In 2023, we’ll see more of an emphasis on D2C.
What’s D2C?
Direct to consumer.
A direct-to-consumer business sells its own product directly to its end customers, without the help of third-party wholesalers or retailers.
In sports, this is about removing the mi…