$1B BigTen Deal and Paying The Players a Percentage
A look at the math behind paying college players a percentage of TV deals.
You know what’s absurd — the amount of money for media rights in sports these days.
Just yesterday, the Big Ten conference announced a deal worth over $1B annually with CBS, FOX, NBC, and Peacock.
Even wilder…
The players won’t see a penny of it (yet).
This is what commissioner Kevin Warren had to say about the deal.
“The Big Ten Conference media rights a…


