Profluence Sports by Andrew Petcash | Substack

Weekly Roundup: Business of Athletes, Sports, & NIL (March 13-19)Listen now (15 min) | Aaron Rodgers nets a 100% return on a dog food investment, the 2nd collegiate sports venture studio, and more important sports trends to watch.

22 hr ago

NIL isn't just about brand deals, but an entire movement that is re-writing sports forever.

Mar 17

If you're ever dreamed of doing it, now is one of the best opportunities the market will present in a long time.

Feb 1

Now is a great time to be a sports startup - as leagues & teams are competing in a way never seen before.

Mar 15

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Weekly Roundup: Business of Athletes, Sports, & NIL (March 6-12)Listen now (17 min) | Ivy League players suing over scholarships, Lionel Messi investing heavy into crypto, and several other fascinating developments…

Mar 12

Athletes want their stories told better and a handful of companies are aggressively vying for the market share.

Mar 10

Youth sports have silently grown over the last 20 years (and they’re only going to get bigger). Wintergreen Research estimates that it’s a $24.9 billion…

Mar 8

Weekly Roundup: Business of Athletes, Sports, & NIL (Feb 20-Mar 5)Listen now (22 min) | Giannis Antetokounmpo now owns 2 pro teams, sports tech investing is picking back up, and other interesting developments.

Mar 5

There is a major battle brewing between "the big 4" and it will shape the sports landscape forever.

Mar 3

10 years ago if you would have said to an athlete “you want cash or equity in this deal?” — they would have laughed in your face. “Cash! Give me cash…

Mar 1

A look at how two creators (1 an athlete, 1 an influencer) built businesses around sports and their Name, Image, and Likeness.

Feb 24

Everyone wants the athlete which is why communities are being built around them (investing, charity, networking, etc).

Feb 22

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Profluence Sports by Andrew Petcash

A newsletter breaking down the business of athletes, sports, and NIL.

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